We redesigned this well-established and powerful company’s logo and branding, a brand identity that is calm, self-assured, and strong. We took the thin red line from Summa’s old logo and transformed it to give it a more forceful impact.
We redrew the logo to underscore the brand’s capability to work globally and delivery quickly, and also to highlight the brand’s solid strength.
CREDITSCreative Director: Onur Gökalp
Art Director: Emirhan Akyüz, Doğukan Karapınar