RBMF ISTANBUL 2019
Festival Brand ID, Communication Design & Strategy, Promotional Films, Promotional Materials, Print Materials
Red Bull Music Festival is a series of annual music festivals across the globe and is amongst Istanbul’s leading musical events. This year the festival spanned the course of 15 days, with 5 concept nights at Istanbul’s best venues and countless events inside Red Bull House of Music - half a month of music taking over the city. With this idea in mind, we designed a multi-layered communication campaign that investigated this question: "What happens when music takes over the city?”

The city and its residents shift, their attitudes change. Overcome with music, the city refracts into a heightened state. This is the feeling we echoed in our designs.
Red Bull Music Festival is a globally renowned series of music festivals, with an established festival identity. We had to design communications that embraced the essence of RBMF, but also brought to life Red Bull Music Festival Istanbul's unique identity.
CREDITS
Client: Red Bull
Agency: Monroe
Creative Director: Onur Gökalp
Art Directors: Emirhan Akyüz, Ersin Alpan Öztürk
Copywriter: Nur Yıldırım Eser
Project Manager: Oğul Girgin
RBMF Istanbul 2019 Key Visuals
 
RBMF Istanbul 2019 Key Visuals
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RBMF Istanbul 2019 Key Visuals
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RBMF Istanbul 2019 Key Visuals
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As a festival that spanned the course of half a month across countless events, it had very distinct communication needs. We designed modular key visual system to meet them, and to amplify the festival identity.  
RBMF Istanbul 2019 Key Visuals
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The key visual system meets master key visuals with concept-night and artist specific key visuals, creating a rich and dynamic visual world. 
RBMF Istanbul 2019 Key Visuals
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RBMF Istanbul 2019 Key Visuals
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RBMF Istanbul 2019 Key Visuals
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RBMF Istanbul 2019 Key Visuals
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We designed videos for the festival's many stages of communication. For its teaser video, we selected sounds and clips that evoked each distinct concept night, marking all as unique yet unifying them under the same festival through iconic visual assets.
CREDITS
Agency: Monroe
Creative Director: Onur Gökalp
Art Directors: Emirhan Akyüz, Ersin Alpan Öztürk
Copywriter: Nur Yıldırım Eser
Motion Designers: Emirhan Akyüz, Mahmut Kalyoncu
Motion Design Assistant: Mert Tanır
Editor: Temmuz İlhan
Project Manager: Oğul Girgin
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RBMF Istanbul 2019 Teaser Promo
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We designed videos for the festival's many stages of communication. For its teaser video, we selected sounds and clips that evoked each distinct concept night, marking all as unique yet unifying them under the same festival through iconic visual assets.
CREDITS
Agency: Monroe
Creative Director: Onur Gökalp
Art Directors: Emirhan Akyüz, Ersin Alpan Öztürk
Copywriter: Nur Yıldırım Eser
Motion Designers: Emirhan Akyüz, Mahmut Kalyoncu
Motion Design Assistant: Mert Tanır
Videographer: Şükrü Özçelik
Project Manager: Oğul Girgin
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RBMF Istanbul 2019 Video Promo
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We crafted a comprehensive event deck for Red Bull Music Festival Istanbul, echoing the event's bold identity across all merchandise.
CREDITS
Client: Red Bull
Agency: Monroe
Creative Director: Onur Gökalp
Art Directors: Emirhan Akyüz, Ersin Alpan Öztürk
Copywriter: Nur Yıldırım Eser
Project Manager: Oğul Girgin
RBMF Istanbul 2019 Merch
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RBMF Istanbul 2019 Merch
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RBMF Istanbul 2019 Merch
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RBMF Istanbul 2019 Merch
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CREDITS
Client: Red Bull
Agency: Monroe
Creative Director: Onur Gökalp
Art Directors: Emirhan Akyüz, Ersin Alpan Öztürk
Copywriter: Nur Yıldırım Eser
Motion Designers: Emirhan Akyüz, Mahmut Kalyoncu
Motion Design Assistant: Mert Tanır
Videographer: Şükrü Özçelik
Project Manager: Oğul Girgin
RBMF Istanbul 2019 Social Media
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RBMF Istanbul 2019 Social Media
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RBMF Istanbul 2019 Social Media
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