KONTRA is an interior design firm operating in Istanbul since 2009, creating architectural interpretations with the theory of using a multi-artform, multi-disciplinary language and creating high-end products with their own contemporary signature. In addition to this, Kontra also a product design firm creating solutions to the various needs of the concepts and projects they create.
In taking on Kontra, our general approach was to concentrate on the brand’s most important and encompassing concept of "contrasts and opposites." The opposite of the acceptable and the easily recognizable, this architecture office aims at achieving the new, the impressive, the ambitious, and in this sense has carved out its own unique place in its sector. We tapped into the same vein by refining Kontra’s unique energy and place apart in all the elements of our communications design.
In 2015, we created an Istanbul-themed product design communication campaign to enhance Kontra’s international recognition.