Burger Project is an Istanbul-based joint venture of three partner restaurants each with long and diverse experience in the food and beverage sector.

The partners chose the brand name ‘Burger Project’ to reflect their mission and their excitement to offer the best hamburgers possible. We created all aspects of the brand’s identity to extend this idea of ‘the project.’  All printed materials from food boxed to wrapping paper continue the theme, as well as in-restaurant graphics and menu board. We underlined the restaurant’s mission, to be "as good as it should be,” with a friendly and inviting tagline: ‘properly delicious’.