BURGER PROJECT
Restaurant Brand ID & Communication
Naming, Brand ID, Packaging, Interior Graphics, Communication Design & Strategy, Printed Materials, Packaging

Burger Project is an Istanbul-based joint venture of three partner restaurants each with long and diverse experience in the food and beverage sector.

The partners chose the brand name ‘Burger Project’ to reflect their mission and their excitement to offer the best hamburgers possible. We created all aspects of the brand’s identity to extend this idea of ‘the project.’  All printed materials from food boxed to wrapping paper continue the theme, as well as in-restaurant graphics and menu board. We underlined the restaurant’s mission, to be "as good as it should be,” with a friendly and inviting tagline: properly delicious.

CREDITS
Creative director: Onur Gökalp
Naming: Hatice Çağlar
Art director: Burak Tığlı
Burger Project Logo
 
Burger Project Logo
2/4
 
Burger Project Logo
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Burger Project Logo
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Burger Project Packaging
2/6
 
Burger Project Packaging
3/6
 
Burger Project Packaging
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Burger Project Packaging
5/6
 
Burger Project Packaging
6/6
 
Burger Project Menu
2/5
 
Burger Project Menu
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Burger Project Menu
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Burger Project Menu
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